If summer time results in something in addition to enjoyable, it’s extreme sweating and terrible dehydration. But, serving to fight the few unfavourable facets of the summer time months, Vita Coco has launched its first juice product. Nessen Co designed the can’s packaging, protecting the typography as the first component of the design, balanced by a stunning coconut illustration. The white cans keep consistent with common RTD cocktails, however this alcohol-free juice is all about protecting you hydrated and able to go.
Just in time for summer time, main coconut water model Vita Coco has launched its first ever juice. Inspired by the keenness and human heat of hand-painted signage, the packaging design by Nessen Co seeks to to evoke the tropics with out counting on drained tropical packaging tropes.
Balancing modern design and conventional influences, the packaging makes use of customized typography in numerous kinds stacked atop one another on a clear white background and refined, hand-paint textures that add an imperfect attraction. Each product options distinctive folk-art impressed ingredient illustrations that one would anticipate finding painted on the facet of a bodega.
Available in each coconut pulp and mango flavors, Vita Coco Juice will likely be offered in conveniences shops like 7-Eleven on the East Coast and Southeast and accommodates coconut water responsibly sourced from small household farms.



