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Making Legumes Groovy With Bloom Legume’s 70s Inspired Packaging


Inspired by a freethinking mindset, Bloom Legume’s packaging design highlights psychedelic patterns fused with a retro aesthetic. Designed by Hnycomb Studio, the snack’s packaging showcases a unfastened interpretation of 70s tradition whereas sustaining a recent, trendy method.


Bloom Legume is a brand new period of legume merchandise that meets the eat ‘’clear’’ and really feel good thought. The model was impressed by the hippie motto which was born within the ’70s: ‘’really feel good, do good!‘’. The Bloom Legume packaging options psychedelic patterns and a classic vibe mixed with the blooming legume sprouts! We needed to say ‘’Lentils and Chickpeas could be enjoyable too’’ to the brand new era snackers with our model identification.

As we are saying “really feel good, do good”, the design was impressed by the “flower-power” kids, representing a tradition, primarily based on having fun with life and creating good issues. Likewise, that is how a brand new era of snackers ought to really feel with the components at Bloom Legume. The design is blooming with the legume sprouts and says, ” flower-power” and the groovy colours are representing the 70’s tradition. Creative answer was to dedicate the content material of the product to the spirit of an iconic period.

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