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Leaked transcript: Inside Elon Musk’s first assembly with Twitter staff


On Thursday morning, Elon Musk addressed Twitter staff for the primary time in a Q&A session about how he’ll run the social media firm. The assembly comes after weeks of uncertainty about whether the deal is occurring in any respect.

In the assembly, Musk answered difficult questions submitted from staff, together with how he’ll deal with contentious speech on the platform, whether or not he plans layoffs, and if he’ll permit staff to proceed to work remotely.

While Musk supplied few particulars that may assuage these at Twitter who concern Musk’s self-labeled free speech ideology and administration fashion — it was some of the substantial conversations Musk has had but about how he truly plans to alter the corporate.

The following is a rush transcript of Twitter’s inside assembly on June 16, 2022. This transcript has been edited for size and readability.

The assembly began with a quick introduction from Parag Agrawal, Twitter’s present CEO. Twitter’s chief advertising officer, Leslie Berland, requested Musk questions submitted upfront by Twitter staff.


Parag Agrawal

So you’re going to listen to from you reside and direct. And all of us respect you becoming a member of us at the moment.

Elon Musk

Absolutely, Parag. Thanks for having me. Glad to have the ability to converse to everybody. And since we began late, I’m going to go proper forward, hand it over to Leslie in order that she will average this Q&A session for us.

Leslie Berland

Amazing. Thanks, Parag. Hi, Elon. We have rather a lot to cowl — a ton to cowl. So I’m going to ask you a query that often will get requested on the finish, which is: Will you come again for an element two in some unspecified time in the future if there are issues that we don’t cowl?

Elon Musk

Oh, yeah, completely. I’m completely satisfied to do this.

Leslie Berland

Okay, nice. … So I actually do see this as the start of a dialog, clearly, with the corporate at massive, after which additionally with groups and leaders over the following coming weeks and months and past. So we’re simply getting began. Okay, so I’m going to zoom all the best way out to the explanation that we’re truly right here collectively at the moment. And that’s since you love Twitter.

Elon Musk

I do love Twitter, yeah. So I need to be clear about that. I like Twitter. In reality, I actually have tweeted “I like Twitter,”

Leslie Berland

You have. So inform us, say extra. Why do you’re keen on Twitter? And additionally, why did you and do you need to purchase Twitter?

Elon Musk

Well, let’s see. I discover, like, I be taught rather a lot from what I learn on Twitter, and what I see within the photos, movies, textual content, and memes that individuals create. I additionally discover it’s an effective way to get a message out over the cellphone, once I need to say one thing and make an announcement, I believe Twitter’s one of the best ways to do this. It simply goes out instantly to everybody. And you realize, I type of made this joke already, however you realize, some folks use their hair to precise themselves, I exploit Twitter. So you realize, I discover it’s one of the best discussion board for speaking with lots of people concurrently.

And getting that message on to folks prior to now, you’d should … to ensure that any person to examine one thing, it’s important to difficulty a press launch, and you then’d hope that the common media would write in regards to the press launch. And then they wouldn’t write about it in fairly the best way you’d like to put in writing about it. I at all times discover these like, the old-style press releases form of, actually fairly unusual since you’re writing a press launch about your self, which is type of one thing that the media — it’s like, it’s overly flattering, it’s like vaguely type of, you realize, propagandist — successfully — fairly propagandist, after which hope that the media writes one thing favorable, which they often don’t.

And, you realize, I believe that that really is perhaps one of many greatest causes for utilizing Twitter is so I talk on to folks and never by the lens of the media. And, you realize, I believe there’s clearly an essential position for the media to play. But as anybody is aware of who reads the newspaper, it’s coming by fairly a destructive lens. So it’s important to say, what number of newspaper articles do you learn which can be optimistic? And what number of information articles do you learn which can be destructive? What share are optimistic, what share are destructive? And then while you examine — it’s clearly overwhelmingly destructive. And then while you examine one thing — newspaper is a dated time period, within the information — the place you truly personally perceive the state of affairs, what number of occasions has the media gotten it proper? I’d say nearly by no means. Not by no means, however nearly by no means.

So it is a means for folks to speak straight with one another and never by a destructive lens. And I believe that’s extraordinarily essential for the world. So I’m type of going waxing on about this, however I believe it’s fairly essential.

And you realize, a few of my feedback about Twitter being type of like a digital city sq. — however actually rather more than that, as a result of you’ll be able to’t put that many individuals in a city sq., however you will have the power to speak with hundreds of thousands of individuals on Twitter. That’s simply an extremely essential factor. And I believe it’s important for a functioning democracy to operate properly.

I believe it’s important to have free speech and to have the ability to talk freely. Now you realize, the free speech stuff: It’s free speech throughout the context of the regulation. So I’m not speaking about suggesting that we simply flout the regulation, as a result of we’ll simply get shut down in that case.

And I believe additionally, there’s freedom of speech or freedom of attain. And freedom of speech is one factor, as a result of, like, anybody may simply go into the center of Times Square proper now and say something they need, they might simply stroll into the center of Times Square and deny the Holocaust, okay? You can’t cease them, they’ll simply try this. But that doesn’t imply that must be promoted to hundreds of thousands of individuals.

So I believe folks needs to be allowed to say fairly outrageous issues which can be throughout the bounds of the regulation, however then that doesn’t get amplified, it doesn’t get, you realize, a ton of attain.

And I believe an essential purpose for Twitter, actually, is to attempt to embody as a lot of the nation, as a lot of the world, as attainable. So at the moment, you realize, it’s a comparatively small share of the world that’s — it’s a small share of the world that’s on Twitter — say, like day by day energetic customers, in the event you presume that that’s, say, 200 million, you’ve obtained 8 billion folks on Earth, that 7.8 billion who aren’t on Twitter. So that’s a reasonably large quantity.

And actually, I believe you need as a lot of the world as attainable on Twitter, you need to be as inclusive as attainable, the broadest demographic, and for that to occur, folks should like being on Twitter.

So in the event that they’re being harassed or in the event that they’re uncomfortable, they’re simply not gonna use Twitter. We should strike this steadiness of permitting folks to say what they need to say but in addition make folks snug on Twitter, or they merely gained’t use it. It will likely be type of fairly area of interest.

But I believe there’s additionally rather a lot that needs to be achieved by way of enhancing the core know-how and working of Twitter. Like proper now, if any person does, say, a video, like a content material creator does a video, then they will put that video on YouTube and simply put a hyperlink to it from Twitter as a result of they’re in a position to monetize their content material on YouTube, however not on Twitter. And I believe it’s gonna be actually essential so that you can need to put the content material on Twitter, which we do, then there must be a mechanism for content material creators to monetize that content material.

And so they might twin submit and so they can submit it to YouTube and to Twitter. But it’s, I believe it’s loopy proper now that content material creators will use Twitter to drive site visitors to their YouTube video as a result of that’s how they make a dwelling. And that basically needs to be on Twitter.

We need to mainly handle the explanations that individuals like — why aren’t extra folks utilizing Twitter? And why do folks click on away from Twitter? And if we will handle these causes, then then they’ll use Twitter extra, and so they’ll get higher worth from the service. And, you realize, if I consider, like, WeChat in China, which is definitely an ideal, nice app, however there’s no WeChat motion outdoors of China. And I believe that there’s an actual alternative to create that. You mainly dwell on WeChat in China as a result of it’s so helpful and so useful to your day by day life. And I believe if we may obtain that, and even near that with Twitter, it might be an immense success. Hopefully, that’s — I actually went on there. And I’m completely satisfied to elaborate on any of these factors.

Leslie Berland

Yeah, no, it’s nice. And we’re gonna get somewhat bit deeper on free speech and coverage somewhat bit later. So I do need to come again to this truly. But by way of you, you clearly have a variety of ideas round type of the issues with Twitter, the issues that aren’t working properly, and the obstacles to what’s attainable. How do you see your shopping for the corporate? Did that type of feed your need to purchase the corporate or how do you see this stuff come collectively? And what’s your thought course of round that?

Elon Musk

Well, there’s positively an ongoing problem with Twitter with bot accounts and spam accounts. There’s various crypto scams on Twitter. It’s gotten higher, however there’s nonetheless a good bit of that. There are additionally folks the place they’re not essentially bots, however they is perhaps working. You know, one individual’s working a whole bunch of accounts and attempting to make them seem like people, however they’re not.

So you realize, I believe a variety of stuff is form of reiterating stuff that I stated publicly —the truth is, on Twitter — however to ensure that folks to have belief in Twitter, I believe it’s extraordinarily essential that there be transparency. So that’s why I’m an advocate of getting the algorithm be open supply so that individuals can critique it, enhance it, determine bugs, probably, or bias. But when it’s clear, transparency clearly will increase belief. So I believe it’s simply crucial, like, something that’s occurring on an automatic foundation be open supply and be clear, and that if there’s any motion taken by somebody inside Twitter to spice up, or de-boost, or one thing with a tweet that it’s simply very clearly recognized on the tweet, so folks aren’t ascribing malice the place there’s no malice.

But when it’s inscrutable, then folks don’t know what to suppose. And they’ll typically suppose the worst when that’s truly not true. So I believe that belief is extraordinarily essential. And then simply the usefulness of the system, eliminating type of troll farms and bots and spam is extremely essential.

I’ve a thought on this regard, which I believe may work, which is to — as a result of this sort of leads us to Twitter Blue — however when you’ve got Twitter Blue, your identification within the system doesn’t change in any respect, you continue to have a standard person ID. But I believe if there was like somewhat Twitter Blue authenticated, not like authenticated like a celeb, however authenticated at the very least by Twitter Blue funds, piggybacking on the cost system as a consequence of authentication, that I believe lots of people can be like, “Okay, that’s fairly useful to have some designation that displays my identify, that signifies I’m most likely not a bot, or spam, or one one that’s working 100 accounts.” And that’s like three bucks a month, I consider, I believe that may be fairly useful.

And then, additionally prioritizing feedback and mentions and whatnot, by who’s verified on this broader sense of the phrase of “verification.” In the sense of you’re Twitter Blue verified, and simply prioritize that above somebody who’s not not verified. There will nonetheless be full learn entry to the system, nonetheless be full write entry to the system. But basically any tweets or our actions will likely be prioritized in keeping with who’s verified. And then a really massive variety of folks might be verified.

Leslie Berland

I’m gonna have a few follow-up questions on this, particularly, however given [that] you talked about belief, I needed to ask one of many worker questions round belief. They stated, “Twitter has a variety of unbelievable, good, gifted folks. What can we do to earn your belief? And what are you going to do to earn ours?”

Elon Musk

I believe belief is as belief does. So, I are typically extraordinarily literal in what I say. So, aspirationally, one doesn’t have to learn between the strains, one can merely learn the strains. So the issues that I’ve stated about Twitter, I believe, have to occur to ensure that it … to essentially go to the following stage. I believe the potential is there for Twitter to be accessible to an order of magnitude extra folks, and for lots extra folks to search out it helpful.

Currently, I assume it might be a cutback, for 4 % of the world or one thing like that. Four or 5 % of the world, optimistically, is discovering Twitter helpful, and perhaps 50 % of the world may discover Twitter helpful. So I need to take no matter actions would result in that. I’m very very like […] I wouldn’t say it’s essentially a belief factor. It’s like, if any person is getting helpful issues achieved, then that’s nice. But in the event that they’re not getting helpful issues achieved, then I’m like, okay, why are they on the firm? So it’s actually simply, we have to enhance the core know-how, enhance the design.

Leslie Berland

Trust emerges from that.

Elon Musk

Yeah. … If any person’s getting stuff achieved, nice, I like them. And in the event that they’re not, I don’t like that and I don’t love them. It’s fairly simple.

Leslie Berland

I’d love to remain on this subject of staff and the way we work. So distributed work is one thing that has been core to our technique. Most of our folks work in a hybrid mannequin. About 1,500 folks work distant full time. We know that you just’ve not too long ago despatched a communication to Tesla executives about distant work. Can you share what your viewpoint is on distant work, and particularly for Twitter?

Elon Musk

Now Tesla makes automobiles and you can’t make automobiles remotely, clearly. You should make automobiles in an enormous manufacturing unit, and the provision chain, and it’s important to convey within the components, and assemble them, after which transport the automobile to the proprietor. All of this stuff should be achieved in individual as a result of it’s bodily unattainable to do them remotely. There are some roles at Tesla the place the work might be achieved remotely, like, say, software program or design. … I believe that’s nonetheless a case the place you need to aspire to do issues in individual, but when any person is phenomenal at their job, then it’s attainable for them to be efficient, even working remotely.

So with Tesla, I’ve merely requested for an inventory — that the manager has to substantiate — that they’re a superb contributor, and in the event that they do, they’re allowed to work remotely. So it’s fairly fundamental, I believe. There is successful one takes, remotely, as a result of it does scale back esprit de corps and … it form of issues to be in individual, at the very least among the time. So one of many issues I’ve stated, even when any person’s working remotely, they gotta present up on the workplace sometimes in order that they acknowledge their colleagues and don’t stroll down the road and move your colleagues and also you don’t acknowledge them. That wouldn’t be good.

Leslie Berland

Well I believe that is tremendous clarifying, and resonates with us completely by way of how we work, so thanks for clarifying that subject. It’s actually essential to us. I wish to carry on the subject of staff and among the questions which have come by. This one’s on compensation and advantages. Most folks — particularly, clearly, right here — are used to working for a public firm. Can you speak somewhat bit about the way you compensate of us at SpaceX as a non-public firm, how does it work, and what strategy you propose to take at Twitter as a non-public firm?

Elon Musk

Yeah. So SpaceX, I believe, operates in one of the best of each worlds, the place inventory and choices are issued to everybody. But we don’t have all of the challenges of being a publicly traded firm with a inventory that may be up and down from sooner or later to the following — it may be fairly a distraction — and the place one is on the mercy of brief sellers and sophistication motion lawsuits. … It’s like being within the public stockade through which they only throw tomatoes at you all day. SpaceX nonetheless permits liquidity, so each six months, there’s a liquidity occasion at SpaceX, and folks have the chance to promote their shares. And that’s labored very properly for the whole thing of the corporate. So I believe one thing like that may make sense at Twitter. So it might nonetheless be inventory and choices and day by day, and it might simply be liquidity occasions twice a 12 months.

Leslie Berland

Thanks. We are getting some real-time suggestions on the distant work questions, so I simply need to be certain I comply with up.

Elon Musk

Sure.

Leslie Berland

Your strategy to distant work and distributed work. … What I’m listening to from you is that you’re supportive of distant and distributed work as it’s productive and significant. People present up when it’s essential, and relying on their jobs. Is that an correct reflection?

Elon Musk

The bias there positively must be strongly towards working in individual. But if any person is phenomenal, then distant work might be okay. But mainly, if their work output is phenomenal, then distant work is ok. There is a few communication impression that one takes when working remotely as a result of in the event you’re with folks, and so they’re only a few desks away, it’s very straightforward to speak in actual time, however it’s a lot tougher to do this in the event you’re in several bodily areas. So I do need to emphasize that the bias may be very a lot towards in-person work. It’s simply that it might clearly be insane if somebody is great at what they do however can solely work remotely, to then fireplace them regardless that they’re doing glorious work. … So I’m positively not in favor of issues which can be mad. I’m in favor of issues that construct the enterprise and make it higher.

Leslie Berland

Thank you. Question about layoffs. We obtained a number of questions from staff on this level. Obviously, they’ve learn in regards to the current layoffs at Tesla. Can you converse to the way you’re occupied with layoffs at Twitter?

Elon Musk

Well, I believe it depends upon, you realize, the corporate does have to be — to get — wholesome. So I imply, proper now, the prices exceed the income. So that’s not an ideal state of affairs to be in. And so there must be some rationalization of headcount and bills to have income be higher than value. Otherwise, Twitter is solely not viable or can’t develop. So, yeah, I believe it might simply be depending on you realize, like I stated, anybody who’s clearly a major contributor ought to don’t have anything to fret about. I don’t take actions that are disruptive to the well being of the corporate. So, you realize, yeah.

Leslie Berland

One query related to that, as you’re clearly studying and gaining data as we get nearer to this deal being closed. What do you are feeling that you’ve deep understanding and grasp of? And what are the areas that you just really feel such as you need to dive rather more deeper on to know and be taught?

Elon Musk

Well, I definitely, I imply, I’ve a powerful, an ideal understanding of the product as a result of I exploit Twitter day by day, virtually. And, you realize, I believe I’ve obtained a very good understanding of how Twitter works from a product standpoint. What I’ve much less understanding of is, you realize, like, this type of bot spam or multi-user account — mainly, something that impacts the monetizable day by day person quantity, that’s most likely my greatest concern. Because that’s actually what drives promoting income, in addition to subscription income. And actually, Twitter’s income goes to be subscription, promoting — I believe funds can be an attention-grabbing factor to do, as properly. But all of these issues are solely related as a operate of what number of distinctive people are on the system. So that’s my greatest concern. And that’s what I’ve stated publicly as properly, like I stated, I attempt to be as literal as attainable, yeah.

Leslie Berland

And as we take into consideration, clearly, the product and the service and serving prospects all all over the world, clearly, it’s crucial and existential for us to serve various communities. And all folks, as you stated earlier. So inclusion, variety is clearly core and central to our work at Twitter, each our staff and the shoppers that we serve. You have been vocal on a wide range of totally different matters and points that relate to inclusion and variety. Can you discuss each your views and likewise your dedication to creating a various and inclusive office and likewise a service the place everybody can really feel included and protected?

Elon Musk

Yeah, I imply, properly, it’s, to be clear, when speaking about Twitter as an entire, there’s 8 billion folks on the earth; I’m informed there’s 200 million day by day customers of Twitter. That’s a 7.8 billion-person hole. So I believe we actually need to have, I don’t know, at the very least a billion folks on Twitter, perhaps extra, as many individuals as we will presumably get on Twitter. So that, I believe, is essentially the most inclusive definition of inclusiveness, similar to, all people. So that’s essential. You know, from an organization standpoint, I consider in a type of strict meritocracy, so no matter, you realize, whoever’s doing nice work, nice, they get extra accountability and authority. And that’s that.

Leslie Berland

And I do know you talked about in a few of our conversations about your I&D group at Tesla; now we have an incredible I&D group right here at Twitter as properly. So proceed on the journey collectively.

I need to discuss content material moderation, return to numerous the issues that you just stated earlier. So that is one I’ll take, I’ll take verbatim. So you’ve spoken rather a lot in regards to the significance of free speech. Let’s begin with the US, the place now we have a powerful custom round this. And you touched on this earlier, a variety of what’s referred to as lawful however terrible speech is allowed right here within the United States, proper? Animal abuse footage, doxxing, movies of sexual violence, and so on. So permitting this sort of content material, clearly, may trigger hurt, and make Twitter unusable for the broad viewers that you just’re attempting to succeed in. What is your strategy to this sort of content material that’s authorized however problematic because it pertains to folks truly utilizing the service? How do you consider this stress?

Elon Musk

As I stated earlier, actually, I believe folks, we should always permit folks to say what they need, submit what they need, throughout the bounds of the regulation. But that’s totally different from them having the ability to attain individuals who don’t need to be reached with that content material. So if that content material is offensive to folks, they’ll, these folks will merely cease utilizing Twitter. So it’s essential to make Twitter as enticing as attainable. And actually, which means not displaying folks content material that they might discover hateful or offensive, and even frankly content material they might discover boring just isn’t good. We don’t even need them to see boring content material.

We had been speaking about TikTok final evening. And TikTok clearly does an ideal job of constructing positive you’re not bored. I imply, it’s similar to ADD, however like subsequent stage — however TikTok does an ideal job of constructing you not bored. I imply, I do discover among the movies offensive, I believe, however they’re not boring. So the oldsters — how will we guarantee folks have content material that they discover entertaining and interesting and attention-grabbing, such that they need to preserve utilizing Twitter and use it extra. So that’s, yeah, that’s what’s important to the expansion of the service.

Leslie Berland

One of our staff requested about individuals who use Twitter having the precise and the power to filter out content material that they don’t need to see — I believe this will get to precisely what you’re pointing to.

Elon Musk

I imply, to be clear, the usual is rather more than not offending folks. The normal is, needs to be, that they’re very entertained and knowledgeable. Like, you would not offend somebody, however you would additionally bore them and present a bunch of content material that they don’t discover attention-grabbing, after which they won’t use the service or they’ll use it much less. So that’s why I used the instance of TikTok, the place they only honed the algorithm to be as participating as attainable. And I believe we need to additionally hone it to be as participating as attainable, differently, I believe.

You know, TikTok is attention-grabbing, however, like, you need to be told about severe points as properly. And I believe Twitter, by way of severe points, generally is a lot higher for informing folks about severe points. I do you suppose it’s essential that there be, you realize, if there are two sides to a problem, it’s essential to signify a number of opinions. But you realize, and simply guarantee that we’re not type of driving narrative. Give folks a possibility to know the varied sides of points. Most points on the earth are complicated. They don’t boil right down to a easy, “that is 100% good; that is 100% unhealthy.” So I believe it might be — we’d have a extra knowledgeable public — if folks had been introduced with a number of sides to a problem.

Leslie Berland

One level I simply need to return to, on the regulation and the way that impacts content material and moderation: As we predict globally all over the world, there are some international locations which have legal guidelines that restrict speech, and typically truly use these legal guidelines to silence disagreement with the federal government, and so on. You had been speaking about totally different factors of view. So Twitter is traditionally centered on doing what we will do to allow folks in all places to have their voices. How do you consider that because it pertains to, once more, just like the native legal guidelines and what which means?

Elon Musk

Well, I’m in favor of doing, of going, so far as the regulation will permit us. If the regulation will — if, say, Twitter staff would get arrested within the nation if we didn’t adhere to the regulation, then we clearly should adhere to the regulation or exit the nation or one thing. So I imply, as a lot as we will allow folks to have a voice and to talk their thoughts, I believe we need to try this.

Leslie Berland

And I do know we talked about this as properly, final evening — in regards to the groups doing this work and type of your need to attach with these groups and perceive the place we’ve been, the place we’re, the place we’re going. And I believe that may be often productive throughout the board, each methods. Can we speak briefly about your political opinions? How if in any respect do your political opinions play into the management of the businesses that you just at the moment run? How would it not have an effect on Twitter, if in any respect?

Elon Musk

Well, my political opinions, I believe, are average, at the very least as can be, you realize, as in the event you stated, like, what’s the middle of the traditional distribution of political opinions within the nation, I believe that’d be fairly near the middle. You know, I’ve voted Democrat, each election till this current one this week. And then I voted for Mayra Flores, who’s Republican. She’s Mexican American, and I believed a great candidate and value voting for. But I, you realize, I’m in favor of average politics. But I’m permitting individuals who have comparatively excessive views to precise these views throughout the bounds of the regulation. So that’s, you realize, as I stated publicly, I believe if, let’s say, the far left 10 % and much proper 10 % had been equally upset on Twitter, then that may most likely be a great end result.

Leslie Berland

I need to simply discuss our enterprise for a minute. You’ve spoken about incentives that the enterprise creates for companies like Twitter. What position does promoting play in the way forward for your marketing strategy for the corporate?

Elon Musk

I believe promoting is essential for Twitter. So within the case of, say, Tesla or SpaceX, there’s no want for promoting as a result of the demand exceeds our manufacturing. So I imply, promoting is essentially a requirement generator, and also you sometimes need to get another message on the market. But it’s essentially a requirement generator.

So on condition that, at Tesla, demand is much in extra of manufacturing, there’s no want for Tesla to promote. But, you realize, I’m not in opposition to promoting. I’d most likely, I don’t know, need to speak to the advertisers and say, like, “hey, let’s simply be certain the advertisements are as entertaining as attainable.” I believe they’re more practical in the event that they’re entertaining. Like, you need to not be strident or spammy in an advert. And then, after all, I don’t suppose it’s good to permit promoting of any merchandise that are, you realize, unhealthy merchandise.

I used to be actually scammed. I purchased this factor off of a YouTube advert, and it doesn’t work. And then I Googled it and it’s like, oh, yeah, when you click on on the second web page of Google search outcomes, it’s like, yeah, this product completely doesn’t work. It’s trash. And I’m like, properly, why the hell is YouTube permitting promoting of scammy merchandise? That’s completely not cool. So I believe in case your promoting is entertaining, attention-grabbing, it’s one thing you may truly need, and the product can be, you realize, fulfilling to the Twitter person, then I believe that’s nice promoting. So, yeah.

Leslie Berland

So we’re gonna go over. Is that okay? Awesome. Thank you. Can you speak somewhat bit about Twitter and funds? You talked about this a number of occasions in several settings. I’d love to know your considering there.

Elon Musk

Yeah. Your cash is actually a type of data. It’s data that permits us to trade services and products with out having to barter and permits folks to shift obligations in time. But cash is essentially digital at this level, and has been for some time. And PayPal, you realize, I believe it’s achieved an ideal job on the funds entrance. I believe it might make sense to combine funds into Twitter in order that it’s straightforward to ship cash forwards and backwards. And when you’ve got forex in addition to crypto. Essentially, every time any person would discover it helpful.

So my purpose can be to maximise the usefulness of the service — the extra helpful it’s, the higher. And if one can use it to make handy funds, that’s a rise in usefulness. News, leisure, and funds, I believe, are like three crucial areas. But actually, it’s nearly occupied with the way to make this, the way to make utilizing Twitter so compelling which you could’t dwell with out it and that everybody needs to make use of it.

Leslie Berland

I need it to say on the product. Again, you probably did contact upon this earlier, however it’s a recurring query across the authentication piece, you realize, by way of you’re saying you need to authenticate all people, so simply to type of double click on into that, you realize, balancing this with those that profit from anonymity, proper, from a security perspective, particularly, for instance, human rights activists and marginalized communities. Can you simply make clear, once more, converse to that stress? And how you consider these phrases, particularly? Anonymity is type of core to how folks use the service.

Elon Musk

Yeah, I don’t suppose it’s essential for somebody to make use of their actual identify. So if one, say, does a payments-based authentication, I believe it needs to be okay to not use your actual identify on Twitter. So Twitter would know who you might be, at the very least from a cost standpoint, however you wouldn’t should state your actual identify or something. That’s clearly essential, the place if somebody has totally different political opinions from their manager, let’s say, then they don’t actually need to, you realize, get crosswise there. And so it might be higher for them to have a pseudonym on Twitter, however it might nonetheless be backend authenticated.

And like, at no level would I recommend that it’s important to be authenticated in an effort to use Twitter, it’s simply that it might be prioritizing authenticated feedback and actions on Twitter over unauthenticated in an effort to fight the bots and trolls. And basically, it must be rather more costly to have a troll military. Whereas proper now, it’s mainly very cheap to have 100,000 faux Twitter accounts.

Leslie Berland

You have definitely been very vocal on Twitter. You are very vocal on Twitter. And usually your tweets and even emojis create information cycles. You have been additionally crucial of the corporate on Twitter, which clearly impacts numerous discussions, conversations, and perceptions from whether or not or not it’s companions and even now staff. How do you consider these tweets? Do you have a look at the response and take into consideration the response of those tweets? I’m simply curious in regards to the considering behind the tweet, if you’ll.

Elon Musk

Well, I believe that it might be useful, you realize — one factor about phrases is that it’s arduous to convey tone. And so it’s attainable for … Essentially, folks will typically take the phrases after which assume they had been stated in perhaps an indignant means or a vindictive means or one thing like that. But, I imply, hopefully you’ll be able to inform my regular tone just isn’t … I’m not an indignant individual. I nearly by no means increase my voice. So like, in a 12 months, I won’t have raised my voice. So this isn’t a, you realize … Sometimes folks might imagine, “oh, wow, he’s type of yelling and screaming” or one thing, however I’m actually not. So perhaps there’s some solution to point out tone? I imply, emoji sorta try this. But I don’t know, perhaps they might have like, I don’t know, an irony flag or one thing: This is an ironic tweet. Something like that.

Leslie Berland

Listen, I believe Spaces is a good product for you as properly. We even have voice tweets, which I don’t suppose I’ve seen you employ earlier than, however I believe that may add type of your literal voiceover and coloration among the issues that you just tweet …

Elon Musk

Oh positive. Yeah perhaps I may simply say it. Or you would learn it, however then you too can see how I’d have stated it. Like, I ponder in the event you stated that in an indignant means. And then you’ll be able to see how I truly stated it.

Leslie Berland

Yes, completely, that’d be wonderful. I do know, now we have 10 extra minutes, up on the hour, so I’m holding you till then. Your position on the firm — there’s been some dialogue about will you be CEO, will you not be CEO? How are you able to converse to this? And how do you anticipate your position influencing technique, day-to-day division?

Elon Musk

Well, I assume I’m not hung up on titles, however I do need to drive the product in a specific route. So, you realize, it might be like … I don’t actually care about being CEO. In reality, I renamed myself “Techno King” at Tesla in an official SEC submitting. So …

Leslie Berland

Yes, we noticed.

Elon Musk

And then our CFO was renamed “Master of coin,” which I believe is a cooler factor than CFO. So, I imply, what I actually simply need do is, like, drive the product and enhance the product, after which it’s like, mainly, software program and product design. So you realize, I don’t thoughts doing different issues, you realize, associated to working the corporate, however there are chores. There’s a variety of chores to do as CEO. And all I really need is to guarantee that the product evolves quickly and in a great way.

And I don’t actually care what the title is, however I do … Obviously, folks do have to take heed to me. If I say, like, “Hey, we have to enhance the product and discover methods and make the next modifications, add these options.” Then, you realize, I do count on that individuals take heed to me, on this regard. I imply, that’s how I do it at SpaceX and Tesla. So you realize, I’m actually simply working with engineering and manufacturing. And, like, it typically could appear that, wow, he’s actually on the market rather a lot. But truly, I’m not. If you see what number of precise interviews I do, it’s fairly a small quantity. But every time I do a tweet, they’ll make a whole, like, two-page article about it, you realize. So, I’m like, like, mainly get far fewer.

I’m truly fairly internally centered at SpaceX and Tesla, regardless that it might not appear that means. And it’s actually simply, you realize, evolving the rocket know-how at SpaceX and offering world web with Starlink. And then at Tesla, it’s about accelerating sustainable vitality, you realize, electrical automobiles and stationary battery packs and solar energy. And the basic good of Tesla, I’d say, is measured by what number of years speed up the appearance of sustainable vitality.

And then the ultimate purpose of SpaceX is, you realize, can we make life multiplanetary and thus enhance the possible lifespan of consciousness? Like you’ve already stated, what’s the unifying philosophy for me? It is, we should always take the set of actions most certainly to increase the scope, scale, and lifespan of consciousness as we all know it. What type of actions enhance issues at a civilizational stage and enhance the possible lifespan of civilization? Civilization will come to an finish in some unspecified time in the future, however let’s attempt to make it final so long as attainable.

And it might be nice to know extra in regards to the nature of the universe. Why we’re right here, which means of life, the place are issues going, the place we come from? Can we journey to different star methods and see if there are alien civilizations? There is perhaps an entire bunch of long-dead, one-planet civilizations on the market that existed 500 million years in the past. Think in regards to the span of human civilization from the appearance of the primary writing, it’s solely about 5,000 years.

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