AVAL is the first-ever fashionable model of French cider within the U.S in cider making. Using probably the most distilling rigorous strategies, the model’s purpose is to search out the right concord between modernity and custom. AVAL got here to us with the mission of refreshing the prevailing cans and branding. We simplified the design to make it extra impactful on cabinets and created a really cohesive and constant branding throughout the several types of cider. DoThings envisioned the Brand technique, Brand Identity, Art Direction and Photo Campaign.