Fillo’s ‘Walking Tamales’ Features Fun Packaging and Memorable Characters

Tamales are Meso-American dishes made with nixtamalized corn dough full of numerous components after which wrapped and steamed. It additionally makes for a sensible meal; the banana or corn husk wrapper protects the tamal, and it’s a dense, filling meal full of totally different meats, greens, cheeses, and sauces. They are additionally straightforward to eat on the go, both handheld and utensil-free or sitting down and utilizing the wrapper as a plate.

Fillo’s is a model of shelf-stable, fashionable, Latin foodstuffs impressed by founders Daniel and Antonio Caballero’s father, the model’s namesake. Fillo’s began with pouches of protein-packed sofrito, which proved to be a success with prospects, and their success impressed the model to brainstorm new product concepts, touchdown on the versatile tamal. Fillo’s then went to work on creating clean-label, shelf-stable, non-GMO variations of its “Walking Tamales” in conventional, up to date, savory, and candy flavors comparable to Bean Salsa Verde, Bean Salsa Roja, Strawberry Coconut, Peanut Piloncillo, and Chocolate Almond.

The packaging design from Loggia for Fillo’s strolling tamales is playful and enjoyable. The pouches characteristic a cartoon strolling tamal dressed up in outfits for various outside actions like mountain climbing, snorkeling, and biking. Typography has the identical whimsical character of the cartoon tamal and sturt that completely embodies the spirit of the remainder of the packaging. Each taste tamal has a easy but efficient two-color palette and a warmth scale utilizing a collection of 1-5 peppers that is straightforward to know.

Walking tamales can be found now from

Images courtesy of Fillo’s.



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