Dirtbag Bars Are Tasty Snacks That Also Support Mental Health Access

In response to customers in search of more healthy alternate options for on a regular basis merchandise, many new manufacturers have emerged promising higher variations of issues like soda, candy, breakfast cereal, and chips. But what if a snack may also handle the dearth of psychological well being entry whereas being tasty?

Mark Andrew Gravel spent years perfecting a chewy, gooey chocolate bar whereas engaged on his psychological well being. When Mark determined to launch his new snack, Dirtbag, he determined to provide again to the psychological well being discipline, which had helped him tremendously by donating a portion of all gross sales to the non-profit 1% for Mental Health, which seeks to broaden entry to psychological well being care within the US. Dirtbag snack bars are natural, vegan, GMO-free, and gluten-free.

The branding and packaging function design by Gravel in collaboration with company Day Job, whereas Dakota Light-Smith (additionally from Day Job) created the emblem. The shade palette is nice, with a pink hue as a main shade and black for the wordmark and the whole lot else. 

Editorial photograph

Editorial photograph

The Dirtbag wordmark is produced from delicate, natural shapes to kind the letters. The remainder of the wrapper comes minimally dressed with requisite particulars and rounded callouts. On the again of the case field, you will additionally discover a crucial reminder that “it’s cool to ask for assist.”

Editorial photograph

Snickers may need give you the idea of being “hangry” to promote sweet bars. But Dirtbag takes a special method to psychological well being by contributing in the direction of psychological well being entry, which, even with insurance coverage, could be hard to acquire by tens of millions of Americans that want it.

Dirtbag bars launch quickly.

Editorial photograph

Images courtesy of Dirtbag.



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