Coca-Cola Drops The Needle On Latest Creations Flavor, Collaborating With Marshmello

Atlanta-based Coca-Cola has been dropping limited-edition, high-concept sodas this yr by its new Creations platform. For the newest summer season brew, the beverage large is partnering with musical artist Marshmello.

It is the primary taste collaboration with an outdoor artist for Coca-Cola. Unlike earlier Creations, Starlight and Pixel, the soda maker offers us a extra express description of what Marshmello Coca-Cola tastes like; a mix of Coke with watermelon and strawberry. Like Pixel, Marshmello’s cans are a powerful departure from Coca-Cola’s normal visible system. The black and white slim cans combine Marshmello and Coca-Cola branding. Coke’s signature wordmark will get a hip, city makeover with paint drips coming off the emblem. Marshmello is sporting his signature helmet on the entrance of the cans, standing behind the Coca-Cola Creations emblem.

The Marshmello Coca-Cola is on the market within the US beginning in July and different choose markets.



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